The Pulse Blog
Actionable playbooks tagged with "Analytics & Attribution" on AI search visibility, local discovery, and organic growth for modern brands.
Reddit Marketing ROI for B2B SaaS: How to Calculate, Benchmark, and Prove Pipeline Value from Social Listening
Discover how B2B SaaS teams calculate Reddit marketing ROI, reduce CAC by 68.8%, achieve a 34-day payback, and prove pipeline with a 4-part attribution model.
AI Search Attribution for B2B SaaS: How to Track Pipeline, Referral Traffic, and Closed-Won Revenue from ChatGPT and Perplexity
Track pipeline, referral traffic, and closed-won revenue from ChatGPT and Perplexity using a 4-layer hybrid AI search attribution stack for B2B SaaS.
Reddit Lead Attribution: How B2B SaaS Teams Track Pipeline and Revenue from Social Listening
Learn how B2B SaaS teams track pipeline and closed-won revenue from Reddit social listening using a 4-pillar hybrid attribution stack and CRM workflows.
How to Qualify Reddit Leads: A Buyer-Intent Scoring Framework for B2B SaaS
Finding Reddit leads is easy; knowing which ones to chase is hard. Learn a Reddit-native scoring framework that ranks leads by Intent, Fit, and Reachability, with Hot, Warm, and Watch tiers and a worked example.
Reddit Share of Voice: How to Track Competitor Mentions and Measure Brand Visibility
Learn how to measure Reddit share of voice against your competitors. Get the formula, a worked example, query groups, sentiment weighting, and a monthly dashboard you can report.
The Ultimate Guide to Reddit Analytics and Insights
Leverage Reddit analytics to boost your brand engagement, visibility, and awareness through insightful data tracking and analysis.